50 shades of… color: Pharrel Williams for Adidas

It is no news. By now, artists have accustomed us to their collaborations with fashion to create capsule or limited collections.

It is the turn of singer/musical producer Pharrell Williams to take on this task. For Adidas, Pharrell revisits “Superstar”, the house iconic model with a shell toe piece, dying it 50 different colors and naming it “Superstar Supercolor”.

The-Pharrell-x-adidas-Originals-Superstar

 

In an interview, the artist said: “Do not base your style on mine, or on anyone else’s. What makes us individuals, is the freedom to choose for ourselves”.

Look out for fashion, all Sneaker Addicts, do not miss the colorful capsule collection designed by the “happiest” artist of the moment.

Look out for fashion then, all Sneaker Freakers, do not miss the colorful capsule collection designed by the “happiest” artist of the moment.

Fashion Editor: Cristina Mutterle
Translation by Lingue & Piu’ : www.lingueepiu.ch
Photo credits: Instagram